Modèle conceptuel du pilotage de la performance globale dans un contexte de transformation digitale et sectorielle

Authors

  • GAGA Dounia LERSEM, École Nationale de Commerce et de Gestion, Université Chouaib Doukkali- El Jadida.
  • Amine AGOUDAL LERSEM, École Nationale de Commerce et de Gestion, Université Chouaib Doukkali- El Jadida.
  • Chaimae KAIZAR LERSEM, École Nationale de Commerce et de Gestion, Université Chouaib Doukkali- El Jadida.
  • Houda BENARBI LERSEM, École Nationale de Commerce et de Gestion, Université Chouaib Doukkali- El Jadida.
  • Yassine HILMI LERSEM, École Nationale de Commerce et de Gestion, Université Chouaib Doukkali- El Jadida.

Keywords:

Digital transformation, Management control, Overall performance, ERP, Digital skills, Automotive sector, Contingency theory

Abstract

In the context of accelerated digitalization and increasing sectoral pressures, particularly in the automotive industry, performance management systems must evolve to meet new demands for agility, anticipation, and sustainable value creation. This article proposes a conceptual model that integrates technological dimensions (ERP, automation, artificial intelligence), human factors (digital skills, management controller’s posture), and contextual variables (firm size, structure, culture, and sector), to analyze their impact on management control effectiveness and, ultimately, on overall organizational performance. Based on a structured literature review and grounded in theoretical frameworks such as contingency theory, translation theory, and the resource-based view, this work provides a systemic reading of performance steering in a digitalized environment. The model constitutes a foundation for future empirical investigations aimed at statistically validating the proposed relationships.

Published

2025-05-19

How to Cite

Dounia, G., AGOUDAL , A., KAIZAR, C., BENARBI, H., & HILMI, Y. (2025). Modèle conceptuel du pilotage de la performance globale dans un contexte de transformation digitale et sectorielle. International Journal of Economics and Management Sciences, 4(1), 133–152. Retrieved from https://ijemsjournal.com/index.php/home/article/view/76

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Section

Articles